Plum Salicylic Acid Foaming Face Wash With Fruit AHAs (110ml)

Original price was: ₹325.00.Current price is: ₹260.00.

About This Product

  • FIGHTS ACNE, BLACKHEADS & WHITEHEADS: Formulated with 1% Salicylic Acid in an encapsulated form ensures sustained release of the BHA (Beta Hydroxy Acid), making it more effective, stable & active than alternate Salicylic Acid options
  • DEEP PORE CLEANSING: Salicylic Acid is a BHA (Beta Hydroxy Acid). Since it is oil-soluble, it is able to penetrate deep into the skin and clear all the excess oil, sebum, dirt & dead skin cells that clog pores. Encapsulation technology ensures sustained release of salicylic acid to the skin, making it more effective & stable than other salicylic acid product options!
  • GENTLE EXFOLIATION: 0.2% Glycolic Acid is an AHA (Alpha Hydroxy Acid) that helps gently exfoliate dead skin cells revealing smoother & clearer skin
  • SULPHATE-FREE & NON DRYING: Creamy soft foaming lather ensures gentle cleansing. Additionally, the Aloe Vera extracts & Pentylene Glycol helps soften & hydrate skin, thereby elimating potential post wash dryness
  • FOR YOUR SKIN TYPE: Suits all skin types, especially acne-prone skin.
SKU: Plum Salicylic Acid Foaming Face Wash With Fruit AHAs (110ml) Categories: , Tags: , , , ,
Brand:: PLUM


Plum Salicylic Acid Foaming Face Wash is a face wash that helps prevent future skin breakouts. Salicylic acid exfoliates the deeper layers of the skin, and it does wonders for acne-prone skin. It softens the top layer of the skin and gently dissolves the dead skin cells, clearing it of pore-clogging debris.


  • Deeply cleanses with salicylic acid: The formulation contains 1% encapsulated salicylic acid, which is a unique delivery system designed to release the acid to the skin in a timely and controlled manner. In other words, the acid stays pure and undisturbed right until the moment it touches the skin. This timely release action exposes the skin to smaller amounts of the acid over a longer period of time, thereby delivering better efficacy without irritation.
  • Smooths skin texture: This face wash also has fruit-derived AHAs such as blueberry, orange, lemon, sugarcane, and sugar maple that work well on the top layers of the skin and smooth out skin texture.
  • Prevents acne: This face wash is formulated with a foaming texture that refreshes and calms skin. It helps prevent acne, breakouts, blackheads and dullness.
  • Free from: Sulphates, parabens, phthalates, propylene glycol, animal-derived ingredients.
  • Vegan and cruelty-free: FDA approved, stability tested, paraben free, cruelty-free, 100% vegan, for men and women.


1% Encapsulated Salicylic Acid

Fights acne, blackheads & breakouts

0.2% Glycolic Acid(AHA)

Gently exfoliates & evens out skin tone & texture

5 Fruit (AHAs)

Makes skin brighter, smoother & clearer


Plum is inspired by the goodness in nature and driven by the desire to be good and do good. Designed in a London studio, Plum products are always 100% vegan and cruelty-free. No parabens, phthalates, or other doubtful ingredients in any product. Welcome to plum, marrying science and product expertise with an innate love for nature. Take in the goodness.


  • Apply on damp skin.
  • Massage gently and rinse with water.
  • Use twice daily for best results.



Additional information

Weight 0.110 kg
Dimensions 15.5 × 4 × 4 cm


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